• Plan and execute social media, content marketing, and email marketing activities to maintain and enhance the brand image.
  • Create and coordinate content for social media, blogs, emails, landing pages, newsletters, and campaigns.
  • Manage email marketing workflows for lead nurturing, customer engagement, and brand recall.
  • Analyze social media and email campaign performance using tools such as Meta Insights, Zoho, and related platforms.
  • Monitor website performance, organic traffic, and search visibility using GA4 and Google Search Console.
  • Support SEO activities in collaboration with internal teams, including on-page SEO, content optimization, GEO, and AEO-focused content.
  • Collaborate with graphic designers to create campaign creatives, social media visuals, email designs, and marketing collaterals.
  • Coordinate with sales, engineering, and product teams to develop marketing initiatives aligned with business goals.
  • Handle expo marketing, event promotions, and offline branding activities.
  • Use AI tools and prompt engineering to improve content creation, campaign planning, reporting, and marketing automation.
  • Stay updated with B2B electronics industry trends, competitor activities, and digital marketing best practices.
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